The invention relates to the technical field of advertisements and media, and provides an advertisement prompting system for shopping and traveling and a working method thereof. The system comprises a server for storing and providing information, a system communication network for sending the information provided by the server, and a terminal device for receiving and displaying the information, wherein the server is in communication connection with the terminal device. The system and the method of the invention can recommend goods or scenery spots aiming at the requirement of each person, improve the pertinence of advertisers, and meet the individual shopping and traveling requirements.