Provided is an enterprise self-service book management machine based on a recognition technology. The enterprise self-service book management machine based on the recognition technology comprises a borrowing card, an intelligent recognition module, user operation platforms and a data processing module. The borrowing card is an RFID card, the intelligent recognition module is an RFID device of the borrowing card and is connected with the user operation platforms, the user operation platforms are user interactive interfaces and are connected with the data processing module, and the data processing module is connected with the multiple user operation platforms. The enterprise self-service book management machine based on the recognition technology carries out automated management on enterprise staff studies relying on the intelligent recognition technology, complete self-service of borrowing is achieved, materials can be circulated effectively, and standardized management can also be carried out on enterprise assets. The enterprise self-service book management machine based on the recognition technology is a creative combination of information technology and enterprise management, and has the advantages that the labor cost of book management staff can be saved, self-service borrowing management of middle and small size libraries can be achieved, and intensified and digitalized enterprise management is achieved.