Provided are: a hot-dip galvanized steel sheet for press forming which has excellent cold workability and has such excellent surface properties that the hot-dip galvanized steel sheet is free from defects, such as uncoated spots, even without the necessity of exclusive equipment, and which can come to have a strength as high as 1,370 MPa or above after hardening even when the cooling rate is low; and a process useful for producing such hot-dip galvanized steel sheet for press forming. This hot-dip galvanized steel sheet for press forming is a hot-dip galvanized steel sheet for press forming which comprises a base steel sheet and a coating layer formed on the surface thereof by hot-dip galvanization, wherein the base steel sheet has a given chemical composition and has a structure composed of isometric ferrite that has an average aspect ratio of 4.0 or less and cementite and/or pearlite that have an average maximum grain diameter of 20 [mu]m or smaller.