The invention relates to a land use zoning method giving consideration to geographic entity semantic similarity. The land use zoning method includes inputting a basic land use zone database, iterating and extracting small picture spots and sequencing the picture spots, partitioning modes of the small picture spots and integrating in consideration of the geographic entity semantic similarity, determining land use zones according to a land use zoning method after semantic change value integrated is minimum, extracting boundary lines of the integrated picture spots and generating land use zoning pictures. Geographic entity semantic similarity is sufficiently utilized, the efficient and automatic land use zoning method is formed and scientificity, rationality and operability of land use zoning are improved.