Embodiments relate to systems and methods for dynamic association ordering based on service differentiation in wireless local area networks. A WiFi™ or other access point can broadcast beacon information to surrounding stations, and receive probe requests from those stations seeking to associate with the access point. The access point can determine a classification for each station, depending on station attributes such as subscription status, handoff status, or others. Stations receiving a higher classification can enter the association process sooner than those with lower classifications. The association order can be managed by inserting a delay in the probe response, by broadcasting the classifications which will be processed in the next beacon interval, or by adjusting the order in which association steps will be performed. Stations having higher classifications can be associated more quickly than lower-classification stations, in contrast to conventional association techniques which handle probe requests in the order received.