The invention relates to a totem identification based interaction system and method. The interaction system comprises a client and a server; the server comprises a user management module, an account establishing module, a database, a totem matching module and a registration information management module; and the client comprises a registration module, a login module and a scanning module. According to the system and method, figures from totems, user information and registration information are matched, connection is established between a user who scans and sends a totem and a user who matches the totem, and interaction of the Internet of things is effectively strengthened.