The invention relates to a shuttlecock coloring machine which comprises a base. The left of the base is connected with a shuttlecock holder positioning seat through a bearing, the upper portion of the shuttlecock holder positioning seat is of a cylindrical structure, an outer gear is arranged on the cylindrical excircle surface of the shuttlecock holder positioning seat, a motor is mounted on the right of the base, a gear meshed with the outer gear is fixed at the upper end of the motor, an L-shaped bracket is fixed on the left end of the base, a limiting device is fixed at the upper end of the L-shaped bracket, a fixing board is fixed on the right end of the base, a dyeing supporting board is obliquely arranged at the upper end of the fixing board, and a dyeing roller is mounted on the dyeing supporting board. The shuttlecock coloring machine has the advantages of reasonable structure design, high automation level and low production cost, attractiveness of shuttlecocks is improved, quick dyeing of feathers of shuttlecocks can be realized, and the shuttlecock coloring machine is orderly in dyeing, high in dyeing efficiency and suitable for batched processing treatment.