The present invention provides an electrically conductive rubber composition of an electron conductive type which contains neither an expensive ion conductive rubber having a higher environmental dependence nor a softening agent and a liquid rubber which are liable to increase the compression set of a developing roller or contaminate a photoreceptor body, and is usable for production of a more flexible developing roller. The present invention also provides a developing roller produced by using the rubber composition. The electrically conductive rubber composition contains a rubber component including an EPDM and an NBR and/or an SBR, sulfur, a thiazole crosslinking accelerating agent, tetramethylthiuram monosulfide and tetrabutylthiuram disulfide. The developing roller (1) is formed from the electrically conductive rubber composition.