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发明公开
CN105869013A 音频广告投放装置与方法 无效 - 驳回

音频广告投放装置与方法
摘要：
本发明提供了一种音频广告投放装置与方法，涉及音频广告投放设备领域。本发明实施例提供的一种音频广告投放装置与方法，当用户打开客户端准备播放音频节目时，客户端即向服务端发送播报数据请求，服务端在接收到播报数据请求后，即发送包含有广告数据的播报数据至客户端，客户端按照预设定的播放顺序播报广告数据，当用户感知到服务端发送的奖励提示信息时，通过客户端将反馈信息发送至服务端，服务端依据客户端发送的反馈信息进行抽奖，并判断是否获得奖励，如果是，则发送奖励领取信息至客户端，用户即可在客户端依据奖励领取信息领取奖励。该音频广告投放装置与方法，提高了用户在听音频节目时的体验感，且增强了用户对广告的关注度。
摘要（英）：

The invention provides an audio advertisement putting device and method, and relates to the field of audio advertisement putting equipment. According to the embodiment of the invention, when a user starts a client and prepares to play an audio program, the client sends a broadcast data request to a server, the server transmits broadcast data comprising advertisement data to the client after receiving the broadcast data request, and the client plays the advertisement data according to a preset play sequence. When the user senses award prompt information sent by the server, the feedback information is transmitted to the server through the client. The server carries out the drawing according to the feedback information sent by the client, and judges whether the award is obtained or not: transmitting the award getting information to the client if the award is obtained, so the user can obtain the award at the client according to the award getting information. The device and method improve the user experience when the user listens to the audio program, and improves the user's attention for the advertisement.

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