Systems and methods of a personal daemon, executing as a process on a mobile computing device, for providing personal assistant to an associated user are presented. While the personal daemon maintains personal information corresponding to the associated user, the personal daemon is configured to not share the personal information of the associated user with any other entity other than the associated user except under conditions of rules established by the associated user. One such condition is when encountering the presence of another personal daemon associated with another user. Upon encountering the other personal daemon, an iterative process of escalating discover and/or disclosure is commenced to determine whether the associated user of the personal daemon would be interested in engaging with the user associated with the other personal daemon.