The invention discloses a load zone prediction method with consideration of a demand response measure. Methods including the load recovering technology, the psychological technique of the consumer, the electricity demand elasticity method, the simultaneity factor multiplying method, and the curve superposing method are employed and the influence on the load prediction by various demand responses is taken into consideration fully. Compared with the existing load prediction method only considering factors like the temperature and economy, the load zone prediction method disclosed by the invention has the following beneficial effects: the influence of the subjective behavior of the user is enhanced based on original load prediction to conform to the development trend of the intelligent grid; the certain regulation space is provided based on zone providing; and decision references are provided for a planning design of related services of the distribution and utilization system of the company and pilot application under joint development of various demand responses.