The invention discloses a label sorting method and device, and relates to the technical field of internet. The method comprises the following steps of: obtaining user information of a user that currently uses a network application; sensing a label information obtaining request to a server, wherein the label information obtaining request carries the user information, the label information obtaining request is used for determining preference analysis results of a plurality of labels in a target page on the basis of the user information, and the target page is any page in the network application; and receiving the preference analysis results, sent by the server, of the plurality of labels in the target page; and sorting the plurality of labels in the target page on the basis of the preference analysis results. Through above method, a terminal can sort the plurality of labels in the target page according to the user information, so that the label sorting in the network application is more intelligent and convenience is brought to the using of the users.