Provided are a profile creation apparatus, a non-transitory computer-readable storage medium storing a profile creation program and a profile creation method. The profile creation apparatus includes a standard-color-profile obtaining section that obtains a standard color profile and a reference-device-profile obtaining section that obtains a reference-device profile. The profile creation apparatus further includes a color-conversion-table creation section that creates a color conversion table by combining the standard color profile and reference-device profile with being weighted such that a weighed ratio of the standard color profile increases as chroma calculated from input color values of the color conversion table increases, in a predetermined chroma region. The profile creation apparatus further includes a color conversion section that performs color conversion on a print image by using the color conversion table and outputs the print image to a certain printing device.