The application provides a regional message sharing method and apparatus. The method comprises: a payment bill inquiry request initiated by a user at a third-party payment platform is obtained; if issuing of a payment bill by a payment mechanism is inquired based on the payment bill inquiry request, user information is obtained based on the payment bill, wherein the user information includes a user location area; and if a message indicating the issuing of the payment bill by the payment mechanism is not pushed to the user location area, the message indicating the issuing of the payment bill by the payment mechanism is pushed to all users in the user location area by a third-party payment platform account. Therefore, on the basis of third-party-payment-platform-based inquiry by a certain user, accurate payment mechanism bill issuing messages can be sent to other users accurately, so that a phenomenon that the user misses the payment deadline can be avoided.