The invention discloses an interaction and visualization system based on Internet +. The system includes a positioning module, a data acquisition module, a data comparison module, a central control module, a database module, a display module, and a 3D engine module. The central control module can provide corresponding product information data according to the user location information fed back bythe positioning module. Meanwhile, the user can control the playing of the product information through the body and the voice according to the data acquisition module, and simultaneously can interactwith the central control module. The system, through complementation of a variety of interactive modes, presents an immersive, easy-to-understand, scientific and technical, three-dimensional, and real-time experience platform for audiences or tourists.