A product display unit can include a rotatable main body that includes one or more product retaining sections and an outer shroud covering the one or more product retaining sections. The unit can alsoinclude a cover disposed around a portion of the main body and arranged such that the main body can rotate within the cover. The rotation of the body can be achieved for example, by using wheels, which can be attached to the opposed ends of the main body and engaged by a consumer to rotate the main body.