The invention relates to the field of music playing, and discloses an association method for loudspeaker box equipment and a music software account. The association method comprises the steps that first recognition information for recognizing a first associated party and account information of a third-party application program are uploaded to a server to allow the server to bind the first associated party with an account of the third-party application program; and second recognition information for recognizing a second associated party and the account information of the third-party applicationprogram are uploaded to the server to allow the server to associate the second associated party with the first associated party bound with the account of the same third-party application program; andthe first associated party is one of the loudspeaker box equipment and the music software account, and the second associated party is the other of the loudspeaker box equipment and the music softwareaccount. The association method has the advantage that on the premise that no improvement needs to be made on the music software serving as the associated party, the loudspeaker box equipment can play music terminal equipment stored in the music software account of a user without being connected with the terminal equipment.