The invention discloses a sightseeing outfit recommendation system and method based on scenic area navigation. The system comprises a sightseeing outfit module corresponding to sightseeing project selection, a sightseeing outfit module corresponding to path calculation and road type selection, a sightseeing outfit module corresponding to weather condition selection, a sightseeing outfit set generation module and a module for ordering sightseeing outfit sets of different paths. According to the method, a sightseeing outfit database is set, wherein the sightseeing outfit database contains scenicarea sightseeing projects, sightseeing outfits corresponding to the scenic area sightseeing projects, road types, sightseeing outfits corresponding to the road types, weather conditions and sightseeing outfits corresponding to the weather conditions; the sightseeing outfit sets are generated according to selected scenic area sightseeing projects, the road types in navigation paths and the weatherconditions on departure days; and the sets P are ordered according to indexes concerned by users. Through the recommendation method and system, the problem that existing scenic area navigation software cannot recommend needed outfits for sightseeing is solved.