The technology according to the present invention pertains to an information processing device, an information processing method, a receiving device, and a receiving method that enable viewing of desired contents by simpler operations. A server allocates a given channel on a television receiver to a specific URL, and associates the URL with a content specified by a specific electronic device, and when that channel is selected on the television receiver, receives, from the television receiver, a request for the content associated with the URL, and in response to the request, performs control so as to have the requested content be distributed to the television channel. The television receiver receives the selection of a channel to which a URL is allocated by the server, and in response to the channel selection, transmits, to the server, a request for the content that has been specified by the electronic device and associated with the URL by the server, and then receives the content distributed in response to that request. The present technology is applicable to a content distribution system.