The invention provides an anisotropic bonded rare-earth permanent magnet material and a method for preparing the same. The method includes steps of 1), providing SmFeN rare-earth permanent magnet powder materials; 2), carrying out alloying treatment on SmFeN rare-earth permanent magnet powder by the aid of aluminum magnesium alloy; 3), carrying out surface treatment on the SmFeN rare-earth permanent magnet powder by the aid of isobutyltrimethoxysilane; 4), mixing the SmFeN rare-earth permanent magnet powder and composite resin binders with one another to obtain mixtures after the alloying treatment and the surface treatment are carried out on the SmFeN rare-earth permanent magnet powder, and then carrying out mixing on the mixtures in a mixing mill to obtain injection molding raw materials; 5), filling preheated molds with the injection molding raw materials and carrying out injection molding on the injection molding raw materials so as to obtain the anisotropic bonded rare-earth permanent magnet material. The composite resin binders comprise polyphenylene sulfide ketone, polybutylene terephthalate, styrene-ethyl acrylate copolymers and bentonite. The anisotropic bonded rare-earthpermanent magnet material and the method have the advantage that the anisotropic bonded rare-earth permanent magnet material prepared by the aid of the method is excellent in magnetic performance, mechanical performance, temperature resistance, corrosion resistance and recycling performance.