The invention discloses a control method and device of an air conditioner, a storage medium and the air conditioner. The control method comprises the steps that environmental parameters of a virtual environment in a virtual world where a user is conducting sensory interaction experience are acquired, specifically, the user is in the space where the air conditioner is located; whether the change time or the continuity time of a virtual scene in the virtual environment has the corresponding fixed time or not is determined; if the change time or the continuity time of the virtual scene has the corresponding fixed time, the current environment of the space is adjusted along with the change of the change time or the continuity of the continuity time of the virtual scene; and if the change timeor the continuity time of the virtual scene does not have the corresponding fixed time, the current environment of the space is adjusted along with audio information and/or video information generatedin the process that the environment in the virtual scene changes. By the adoption of the scheme, the problem that in the air conditioning technology, due to the fact that mass collection and calculation are involved, the conditioning process is complicated can be solved, and the effect of simplifying the conditioning process is achieved.