The invention belongs to the technical field of iron and steel metallurgy industry, and relates to a wire rod temperature controlling and surface red rust inhibiting process method. The method comprises the following steps of (1) final rolling is performed on a wire rod, wherein the speed of the rolled piece is more than 4 m/s, the surface temperature of the rolled piece is less than or equal to 1050 DEG C; (2) after being sequentially transmitted through a plurality of output devices, the rolled piece passes thorough annular high-speed compressed air flow arranged between the output devices,wherein the pressure intensity of the compressed air flow is more than or equal to 0.2 MPa; and (3) when the rolled piece reaches a cold bed or a laying head, the surface temperature of the rolled piece is less than or equal to 1000 DEG C, and the surface of the rolled piece is dried without residual water. According to the method, the cooling speed and temperature of the rolled piece after finalrolling can be controlled, grains can be further refined and the strength of the rolled piece is improved, the situation that a harmful martensitic structure is generated due to overcooling caused bywater cooling is avoided, the surface of the rolled piece can be isolated and cannot adsorb water, the reaction between water and the wire rod during the medium/high temperature period is limited, thegeneration of red brown hydroxyl oxidize iron and ferric oxide are inhibited, and the surface quality and appearance are improved.