The invention discloses a heating cigarette capable of increasing the utilization rate of a smoke emission medium. The heating cigarette comprises a smoke emission medium segment and a filter rod segment, wherein the smoke emission medium segment is an aerosol generation segment and is formed by wrapping the smoke emission medium in cigarette paper; the cigarette paper is aluminized cigarette paper, and an aluminum layer of the aluminized cigarette paper is uniformly plated on the surface of common cigarette paper through an aluminizing forming process; when the aluminized cigarette paper wraps the smoke emission medium, the surface of the aluminum layer makes contact with the smoke emission medium; and the surface of the filter rod segment is wrapped in a layer of tipping paper to be connected with the smoke emission medium. Through the heating cigarette, a large quantity of aluminum materials in use can be saved, the release quantity of required substances, such as nicotine, in the smoke emission medium of the heating cigarette can be increased, and the utilization rate of the smoke emission medium is increased.