Provided is a service menu presentation system which: acquires operation data relating to an electric power generation plant; decides which operation pattern, from among a plurality of operation patterns set in advance in accordance with an output mode, is the basis for the operation being indicated by the operation data; calculates, on the basis of the operation data acquired in a certain period, an operation time with respect to each of the operation patterns in the period; determines, on the basis of an operation time ratio in the certain period, an in-period operation pattern of the certain period; and outputs a service menu corresponding to the in-period operation pattern that has been determined.