The utility model discloses an automatic cutting device for vertical and horizontal tearing and drawing wires on non-woven roll material. The device is characterized by comprising an unwinding mechanism (1), a transverse cutting mechanism (2) and a longitudinal cutting mechanism (3). After the automatic cutting device is adopted, the problems that the vertical and horizontal tearing and drawing wires are added onto the surface of the roll material by an ultrasonic hot rolling process, so that the absorption function of the material is directly influenced, the energy consumption of an enterprise is increased, the production cost of products is improved, and the production efficiency is low can be solved.