The utility model provides an advertisement displaying equipment, including support frame and draw -in groove, the support frame is fixed on the pole, be provided with down crotch of " L " shape and the straight post of clenching fist shape on the support frame, support frame the place ahead is provided with glass, the draw -in groove is horizontal banding triangle -shaped member, according to the up time needle in proper order including the portion of gripping, connecting portion, function unit, tenon portion, blind mortise portion, the portion of gripping it is " C " font to grip a shape, portion of gripping and the straight post adaptation of clenching fist shape for portion of gripping and straight post block, blind mortise portion and " L " shape crotch adaptation lock. The utility model discloses a wrap up in advertisement cloth top on the support frame crotch, transversely push the crotch of support frame with the blind mortise portion of draw -in groove on to tightly straighten the post with the portion of gripping top, carry out dual lock, make the triangle -shaped draw -in groove just fix on the support frame, the utility model has the characteristics of simple structure, convenient operation, the firmness is good.