A video game is played on a video game system by moving objects successively introduced into a game field in one direction on a display screen, determining whether a leading object or a leading cluster of objects introduced into the game field reach a predetermined position in the display screen or a memory, and ending the video game if the leading object or the leading cluster of objects introduced into the game field reaches the predetermined position. It is determined whether objects of one type are successively connected in the game field or not. The objects of one type are removed from the game field if they are successively connected in the game field. An object present ahead of the removed objects in the direction is moved in a direction opposite to the direction. An object indicated by a cursor is exchanged for an object present in the game field.