An encoder, decoder, and corresponding method are disclosed for encoding pixel data as a plurality of block transform coefficients and decoding encoded block transform coefficients to provide reconstructed pixel data, the encoder and/or decoder includes a conditional deblocking filter for filtering only block transitions meeting pre-selected pixel brightness level criteria, where the conditional deblocking filter method includes receiving at least one first pixel adjacent to a block transition, providing a signal indicative of the brightness of the at least one first pixel, comparing the brightness signal with at least one of an upper brightness threshold and a lower brightness threshold, and conditionally filtering a plurality of adjacent pixels including the first pixel at the block transition in response to the brightness comparison.