Disclosed is a system and method for controlling Session Initiation Protocol (SIP)-specific event notification corresponding to an event subscription according to a preference of a subscriber. The system includes the subscriber requesting an event subscription through an event notification controller; a subscription target for notifying the subscriber of the event through the event notification controller in response to the event subscription request; and the event notification controller for controlling whether the event notification is forwarded to the subscriber according to the preference rules of the subscriber on event notifications. Accordingly, the event notifications to the subscriber can be effectively controlled according to the preference rules of the subscriber on event notifications, and it is possible to prevent the generation of unnecessary event notification that the subscriber does not desire.