Drawstrings or cords of clothing or non-clothing items such as carrying apparatuses are prevented from receding and being lost in the item by providing a flexible string covering apparatus through which strings or cords are passed. A central body region of a string covering apparatus is adorned with a team logo, company emblem, or the like, and aperture regions are arranged on opposite ends of the central body region in which to thread the string or cord. The thermoplastic composition material and the shape of apertures within the aperture regions prevent the string covering apparatus from sliding, allowing the user or maker of the string covering apparatus to display a desired image unobstructed by the string or cord.