A solution is proposed for controlling a production of batches, each one of a corresponding bookbinding product, the bookbinding product including a group of bookbinding elements each one having a plurality of pages. For each batch, a corresponding control method (A1-A16) includes the steps of providing (A1-A2) printing information and processing information of the bookbinding product, the printing information including a digital image of each page of the bookbinding product, and the processing information including an indication of a composition of the bookbinding product in terms of the bookbinding elements and an indication of a composition of each bookbinding element in terms of the corresponding pages; in the solution according to an embodiment of the invention, the control method further includes determining (A7-A9) a representative digital image of each bookbinding element, the representative digital image of the bookbinding element being determined among the corresponding digital images according to the processing information, and recognizing (A10-A16) each one of a set of selected exemplars of the bookbinding elements by acquiring a current digital image of the selected exemplar and comparing the current digital image with at least part of the representative digital images.