Mobile device generated sharing of media is disclosed. A user of a first device may obtain transferable limited rights to selected media by initiating transfer of a token from a first digital media service to the first device. The token may then be transferred from the first device to a second device. Upon transfer of the token to the second device a user of the second device may then use the token to access the selected media and direct the streaming of the selected media according to the limited rights included in the token. The limited rights that are transferred may include various limitations on use such as, for example, proximity restrictions on where the first and/or second device must be located for the rights to remain valid, or, restrictions including time or usage limitations. Violations of the restrictions or usage limitations may result in the limited rights being terminated.