The present invention provides a method, device, and apparatus for guiding the blind, comprising: determining a target direction; controlling a mechanical device to shift its center of gravity toward the target direction according to the target direction. Since embodiments of the present invention indicate the target direction in a shifting manner of centre of gravity and give indications of different directions in a pressure manner upon user's head, it is easy for the user to feel the shifting of the centre of gravity on his head. Moreover, since people walk in a direction consistent with the head orientation, indications of turning head of the blind to the target direction can make it efficient for the blind to find the target direction. Compared with the existing indication manner of voice command, the technical solution provided in the present invention does not occupy the user understanding time of voice commands; instead, mechanism of centre of gravity shift can help the user feel direction indications directly, thereby improving the blind guiding efficiency.