A geographically remote computing device transmits an image to a central computing device. The geographically remote computing device also communicates specifications of a substrate or substrates to be imaged to the central computing device. The central computing device selects a geographically remote fulfillment printer. A local, but geographically diverse distribution system is available according to the invention. The central computing device chooses the geographically remote fulfillment printer as a function of factors such as the selected image and substrate, printer capabilities, and the consumer's location. Image quality and consistency is maintained by the central computer selecting an appropriate geographically remote computing device and providing printer the appropriate instructions, rather than the instructions for printing being determined locally at the printer.