A method of providing a customized loan brokerage service is provided that recommends financial products with high potential for loans that fit the customer's credit situation through an brokerage platform for customers with loan needs. To provide this customized loan brokerage service, a plurality of segments are defined in advance based on personal credit information, financial products are matched for each segment, and customer segments corresponding to the customer's user identification value are extracted, and the customer This is a method of extracting a list of financial products matching a segment and recommending it to customers.