An information presenting method of providing presentation information to a terminal apparatus includes acquiring user schedule information in which at least one event is registered by a user for each date and time; searching for a free time after a current time, in which no event is registered, on the basis of the user schedule information; and generating the presentation information including information indicating a benefit which the user is capable of receiving in the free time in a facility that provides a service and transmitting the presentation information to the terminal apparatus at a timing when the free time starts.