A vehicle control system includes a limiter device, and a setting device to set an upper speed limit on the limiter device, based on speed limit values extracted from image information. The setting device includes a derivation unit to derive a condition to raise display priority for each speed limit value; an obtainment unit to obtain determination information for determining whether the condition is satisfied; a calculation unit to raise the display priority of the speed limit value that corresponds to the condition determined satisfied with the determination information, among the speed limit values extracted from the image information; a display control unit to display the speed limit values in descending order of the display priority; and a setting unit configured to set the upper speed limit on the limiter device, based on one of the displayed speed limit values, selected by an occupant of the vehicle.