In one embodiment, a first value is computed on a networked computing device, the first value being associated with storing a recording of a broadcast video at a first cloud storage device situated in a first one of a plurality of regions, for playback on a remote client device situated in the first one of the plurality of regions, the first value being a measure of user consumption patterns and use of computing and network resources. A second value is computed on the networked computing device, the second value being associated with storing the recording of the broadcast video at a second cloud storage device situated in a second one of the plurality of regions, for playback on a remote client device situated in the second one of the plurality of regions, the second value being a measure of user consumption patterns and use of computing and network resources. The first and second values are compared on the networked computing device in order to determine a preferred storage region, the recording of the broadcast video is stored on the one of the first cloud storage device and the second cloud storage device in the preferred storage region, and the one of the first cloud storage device and the second cloud storage device in the preferred storage region is instructed to store the recording of the broadcast video. Related hardware, systems, and methods are also described.