A language-based system may be configured to interact with a user by understanding natural language of the user and may provide functions and services in response to such natural language. Certain functions and services may be provided by third-party applications that register serviceable intents with the language-based system. A serviceable intent indicates an intent that the third-party application is able to fulfill or service. Upon determining an intent of the user based on natural language interaction with the user, the system identifies one of the third-party applications that has specified a matching serviceable intent and selects that application for use by the user.