A pre-5th-Generation (5G) or 5G communication system is provided for supporting higher data rates Beyond 4th-Generation (4G) communication system such as Long Term Evolution (LTE). A method of transmitting a beacon signal and a device using the same are provided. The method includes configuring beacon-related information; generating a beacon signal based on the configured beacon-related information; and transmitting the beacon signal, wherein the beacon-related information includes at least one piece of mode information corresponding to distance information between a beacon transmitting device and at least one beacon receiving device. The present disclosure relates to a sensor network, machine type communication (MTC), machine-to-machine (M2M) communication, and technology for Internet of Things (IoT). The present disclosure may be applied to intelligent services based on the above technologies, such as smart home, smart building, smart city, smart car, connected car, health care, digital education, smart retail, security and safety services.