Disclosed is a method and apparatus for using color measurement features at multiple scales for a Color Transfer technique. In one embodiment, the functions implemented include: resizing a ground truth image target frame to a plurality of different scales; selecting one or more color measurement features from the ground truth image target frame at each of the plurality of different scales; making a color measurement for each color measurement feature in the ground truth image target frame; and adjusting colors of a virtual object in an augmented frame based at least in part on the color measurements.