A system comprising a processor and a memory storing instructions that, when executed, cause the system to create a first identifier associated with a first user and including profile information of the first user; determine a second identifier associated with the first user and with an application, the second identifier including a subset of the profile information of the first user; receive an interaction request from a second user, the interaction request including a third identifier associated with the first user; associate the third identifier with the first identifier associated with the first user and the application; enable the interaction between the first user and the second user on the application; and provide for display to the second user information associated with the first user based on the second identifier.