Techniques are disclosed for dynamically generating a digital certificate for a customer server. A customer server creates a certificate profile and receives an associated profile identifier from a certificate authority (CA). The customer server installs an agent application received from the CA. The agent application generates a public/private key pair and an identifier associated with the customer server. The agent application sends a signed request to the CA that includes the profile identifier, server identifier, and the public key corresponding to the key pair. Upon receiving the credentials, the CA generates a dynamically updatable certificate. Thereafter, if the customer changes information associated with the certificate (or if external conditions require a change to the certificate, such as a key compromise or change in security standards), the CA may generate an updated certificate based on the certificate profile changes and the public key.