A drill bit button insert is attached to a button inserts mounted in a drill bit and performs a drilling. The drill bit button insert includes a tip body and an abrasive layer that is formed of a diamond sintered body harder than the tip body and is coated at least at the button insert working surface of the tip body. The abrasive layer has two or more high hardness layers and a low hardness layer having a hardness lower than that of the high hardness layers disposed between the high hardness layers. The high hardness layers and the low hardness layer are provided from the surface side of the abrasive layer toward the tip body side.