A method includes determining whether an application has previously been executed by a computing device. The method includes, responsive to determining that the application has not previously been executed by the computing device, determining, by the application, contextual information associated with the computing device. The method also includes determining, based at least in part on the contextual information, content to include in at least one template graphic user interface of a plurality of template graphical user interfaces for an onboarding tutorial of the application. At least one template graphical user interface is associated with at least one feature of the application. The method also includes generating, based on the at least one template graphical user interface and the content, at least a first graphical user interface of the onboarding, tutorial. The method further includes outputting an indication of the first graphical user interface of the onboarding tutorial.