A system is provided for streaming media content in a vehicle. The system includes a personal media streaming appliance system configured to connect to a media delivery system and receive media content from the media delivery system at least via a cellular network. The media delivery system is configured to link a user media streaming account with a particular personal media streaming appliance to provide personalized media content to the appliance. Media contexts are assigned to multiple preset settings automatically so that the personal media streaming appliance system is configured to output personalized media content upon first use.