Provided is an image display mirror that includes a half mirror and an image display apparatus, reduces an influence of a reflected image provided by the half mirror, and is excellent in visibility of an image displayed on the image display apparatus. The image display mirror for a vehicle includes a first polarizing plate, a half mirror, and an image display apparatus in the stated order from a viewer side. In one embodiment, the first polarizing plate includes a polarizer, and the direction of the polarizer of the first polarizing plate is set so that the transmittance of light output from the image display apparatus that is transmitted through the first polarizing plate becomes maximum.