An in-vehicle display apparatus includes a control unit for executing a selected application feature for controlling a control object device. The selected application feature may be one of a plurality of application features that is selected by a driver by using switches on a portion of a vehicle steering wheel. The in-vehicle display apparatus displays output contents of the application feature in a main display area together with vehicle information. When no operation is performed for controlling the application feature for a predetermined period of time, or when the driver selects an other application feature, the control unit executes the application feature that is currently running in a background, treating it as a background (BG) application feature, and displays a BG icon for a BG application feature associated switch that is operable for an operation of the BG application feature that is currently running in the background.