A method for displaying interface content and user equipment, which effectively improve interaction experience of a user when the user performs a flick operation on a touchscreen, and enhance pleasure in application interaction. A specific solution is acquiring an initial position and a movement direction of a touch point, determining a motion parameter of an interface element object in each grid on a screen according to the initial position and the movement direction, where the screen is divided in advance into multiple grids, and each grid includes a preset quantity of pixels, and moving the interface element object in each grid according to the motion parameter of the interface element object in each grid.