A white organic light emitting diode (OLED) includes a first electrode and a second electrode facing each other; a first charge generation layer and a second charge generation layer between the first and second electrodes; a first light emitting unit including a first emitting material layer emitting a first color, wherein the first light emitting unit is located between the first electrode and the first charge generation layer; a second light emitting unit including a second emitting material layer emitting a second color, wherein the second light emitting unit is located between the first charge generation layer and the second charge generation layer; and a third light emitting unit including a third emitting material layer emitting the second color, wherein the third light emitting unit is located between the second charge generation layer and the second electrode.